Build a relationship before graduation
Companies that are most effective at college recruiting use Jobster to start a dialogue not just with this year's graduates, but also with students graduating two and three years in the future.Get prepared

• Identify which colleges and universities you want to target. Does your company have existing contacts at those schools, such as a career center administrator? You will want to include them in a targeted message.
• Research websites or newsletters that serve the students at your target colleges.
• Identify company employees who are alumni of your target schools.
• Do you have a college internship program today? If so, be sure to include those students in a campaign message. Ask them to forward network invitations to other students they know.
• Don't overdo it with slang or hip lingo, but do write your messages to be conversational and accessible to college students. Younger generations of professionals are very receptive to Jobster.

Information and Tools

• Article: College Recruiting 2010
• Article: Virtual College Recruiting

Get started now!

• Create folders to categorize the contacts you find by school and degree.
• Send targeted messages to the contacts you identified: interns, employee alumni, college contacts, etc.
• Boost your results by sending a message to any talent network members with connections to universities.
• Create links you can post on relevant college websites, newsletters and blogs. Associate these links with your new folders.
• Track your results to see how your college initiative performs.

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